Skip to main content

 Worst Marketing Mistakes that you should avoid

The fast evolving and new trends of digital marketing make it difficult to keep the right pace. To catch and adopt the latest change, most of the business owners tangled into the mistakes that take the brands down. It is good to keep eyes on the future trends but it is wiser to learn from the past mistakes and then devise a new marketing strategy for your business.
A well-planned marketing strategy does not give you instant results but it is related to the long-term benefits that allow the businesses to stay not at the top always but at least at the dominant position. Repeated mistakes will cost you by money, time and resources so it is better to save them and use on tested and proven marketing approaches.

No clear objectives:

A marketing plan that accomplishes the success has clearly defined goals and purposes. The major objective of each business is to increase the return on investment and revenues. But that does not mean to ignore the essential details of a business. Setting goals are the first line of considering, executing and monitoring the tailored strategy that helps you to move in the right direction.

Fail to identify your real audience:

Whether it is social media, email marketing or online advertisements, you need to be focused on the target audience. No matter how carefully you develop a plan and the money you spent but if you are targeting the wrong audience, all your efforts will go in vain. Gather the details of your audience, their interests, demographics and tracking information to know about them. What do they need? Which keywords do they use for searching? What attracts them?
Understanding these points will help you to plan a results-driven strategy.

Adopt the trendy strategy without understanding your needs:

Prior to implementing any marketing strategy, you should have a candid understanding of your business requirements in mind. The most common mistakes brands do is to go for the latest trend or technology that hit the marketing realm without knowing whether they need it or not. Maybe the latest trend conflicts with your current successful marketing approach or do not work for you as compared to others so always,
‘Think before you execute’.

Not measuring the results:

Analytics and the measuring of the results are the necessity to the execution of an optimized plan. Imagine the whole picture and assess which tactics are working and which ones are restraining the progression. Check the sources and leads that are driving qualified traffic, click rates and identify the new platforms for marketing.
Continuous monitoring and analysis enable you to go for the most tailored approaches and explore new opportunities.


An insightful marketing plan can make your advertising campaigns successful and give significant benefits in the future. Yasir Jamal has a decade experience in web development and marketing in Dubai-UAE. Having expertise in this domain, he has successfully completed many projects. For digital marketing consultation and hiring for projects, contact Yasir Jamal.

Article By: YasirJamal
Blog Link:  Worst Marketing Mistakes that you should avoid

Comments

Post a Comment

Popular posts from this blog

5 Biggest Misconceptions About Facebook Marketing

Do you believe of Facebook as an unbeneficial sales channel? It's not dead but a misunderstood channel, using it cleverly and it may become your leading marketing platform. Likes Are Of No Use: Most marketers think that if Ads are going ok then there is no need to consider likes. It is rational for a businessman to think this way that users conversion is necessary than just likes on Ad. To candidly behold the benefits of likes, you have to look farther. Likes are like social proofs; people mostly go for the things having more likes and reviews. People who are clicking on likes may not buy anything from you but they may increase your leads. Do not underrate the value of likes as they represent how engaging your business page is. Over-Posting Can Uplift The Performance Of The Page: The balance between different strategies of social media marketing is necessary for the constant and meaningful engagement with the audience. Most businesses apply this technique but quantity does
Post a Comment
Read more

GREEN KITCHEN CLEANING TIPS

The kitchen is not less than a heaven as the good enough thing is, it’s the place where good food is made! It is the only place where we lurk around the most whenever there is food craving. Take the ingredients out of the fridge and try to cook favorite dishes is the most wonderful thing we all do! But it will also leave the kitchen dirty and messy if not cleaned in proper ways. The most “cleaning attention” area of the house, the kitchen, should be cleaned regularly as of course no one likes the spilled sauce at the counter or dishes piled in the sink. POCKET-FRIENDLY GREEN KITCHEN CLEANING: Now I am telling you about as to how clean your kitchen in the cheapest and economically friendly ways that do not feel the burden on your pocket. As modern cleaning products are not Eco-friendly and harmful for our health, and you will not find environment-friendly products at low prices, so few kitchen tips using cheap and natural ingredients can sparkle your kitchen! Kitchen has some a
Post a Comment
Read more

Social Media –The Basics

Social media marketing is no longer a “should” but a “must”. Now an established and respected marketing stream, it permeates every aspect of your business, whether you like it or not. Social media is one of the most powerful marketing tools available to businesses today. It’s where the customers are. It’s also easy to use and low cost compared to other marketing channels. Social media is key to developing a stronger relationship with customers and it therefore encourages them to engage with the brand in the future. With that in mind, we have highlighted five key steps needed to establish an ongoing dialogue with your followers and help you stick to your content marketing strategy: 1.) Know what works for each platform It’s important to understand that not every platform works the same. For instance, a hashtag, which is basically a door into a room full of people discussing a topic, is more successful on Instagram or Twitter than it is on Facebook or LinkedIn. On Link
Post a Comment
Read more