Skip to main content

5 Data Trends That Will Rule The Digital Marketing In 2018

We have already witnessed the first day of the New Year 2018. This year has brought novel trends of marketing strategies and techniques that ease the use of data and make it more precise and fruitful to determine the digital marketing data. In the past few years we have move to the variety of methods pirouetting the advanced digital means and in 2018 new trends have unveiled in the realm of digital marketing data management.

1- Transparency of Data and Operations:

Now a way better method has been introduced that led the companies and customers on the path of transparency and accurate data acquiring. The blockchain is generally a bitcoin relevant term but what it can do apart of this online currency is highly beneficial in the domain of data analytics for marketing. Customer trust can be improved by letting them access to every information of the product he/she is going to buy. Blockchain will provide that opportunity that aids in trust-building from the customer side.
 Companies can make the profiles of loyal customers, collect the data of real target audience rather than fake ones. The blockchain is like two parties winning the trophy, for companies as well as the customers.

2- Data Presentation through Visual Means:

It is undeniable to say that images, pictures or infographics creates a lot better impression and understanding than content. Visual data will empower the profiles of the companies so no need to be confused in hectic content to show numbers. You can hire the companies master in such services and your factual data will be available in visual form.

3- Forecasting: 

Businesses can predict the strategies they need to adopt in future through the data based on predictive analysis. Data is a must necessity of the businesses to get the idea of which strategies are the causes of drawbacks and which are leading to promising results. Therefore it is a significant measure for the businesses to predict.
Considering the data pattern will eventually provide the methods and techniques that will be fruitful when implemented.

4- Artificial Intelligence is Making a Dominant Space:

You may hear of artificial intelligence rising in almost every industry. Data analysis for digital marketing also came under its light. It enhances the accuracy of data collected and aids in foretelling the closely correct strategies. Companies can get high revenue and more return on investment through AI.

5- Real-Time Data: 

Everything is changing with astronomical pace in the realm of digital marketing with the new trends are being introduced. Real-time data is one of them, keeping the marketers aware of the current changes in the market. Assess the changes and take steps to counter that will help you beat your rivals. Better return on investment can be gained by the business if keep a sharp eye on this key tool.


Seoexperts is a foremost SEO company in Dubai - UAE, has expertise in the digital marketing industry. Following the latest trends and skilled strategies, it aids leading the brands to achieve marketing goals and profit.

Comments

Post a Comment

Popular posts from this blog

5 Shocking Facts About SEO

There is a constant war which SEO strategy works better than other. Brands implement those according to need but some shocking facts might startle you in surprise and may drive you to rethink about the strategies!     1- There are more than 50% Chance of Getting on Top if Have Video on Landing Page:  The most popular search engine ‘Google’ is ranking the websites having videos on the first page of SERPs. It has been found from the studies that videos get 70% more attention than a text. Well, people like to trust the websites having videos as it creates a sense of authenticity. One advantage of video is that it can interact with the audience in a variety of creative ways. You can inform your audience in an influential manner if you are using video as message conveyor. People can easily share it on different media generating leads to your website.  2-  75% of Users Never Scroll Further Than the First Page:  It is a bitter fact but it is true. In thi...
Post a Comment
Read more

Top 6 SEO Tips

SEO is the process of improving the visibility of a website in organic search results and is used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results of a search engine (SERP). SEOEXPERTS.AE  is one of the fastest growing companies in Dubai for SEO. Get in touch with us today to discuss how we can bring your website in googles’s first page. Here are some Seo tips that help to boost your SEO rankings. 1-   Finding the Right Keywords: Keywords play vital role in driving high traffic to any business website. Make sure you choose right keywords that will lead searchers to your site. Correct keywords are relevant to your goals in attracting the right audience and in receiving high number of enquiries. Ensure all your webpages are easy to navigate and filled with relevant keywords. 2- Focusing on Content: Content is king in Seo. Content should be rich in keywords that your customers use when searching...
Post a Comment
Read more

Best ways to prevent dirt from accumulating on floors

Dust is made up of all kinds of particles including dead skin cells, fibers from cloth or paper and dirt mites, etc. Dust can lead to allergy and other health problems. You cannot prevent dust from entering your home, but you can prevent them from affecting you. You can make your environment better by following these simple ways: 1- Use Entrance mats: Entrance mat is the first and foremost preventive measure in your cleaning process. Doormats in front of your doors provide you to clean your shoes before entering the house, which help to reduce the amount of dirt, germs and bacteria you take inside. keep your mats clean all the time, wash them on a regular basis and dust them off regularly. 2- Take off shoes outside the house: Most of the dirt that gets tracked over floors comes from outdoor dirt and grime that stick on your shoes. At the door, set out a basket or cabinet for slippers and encourage your family members to take off shoes outside the door. It help in reduc...
Post a Comment
Read more